Multi-punch qualification logic
Multi-punch qualifications allow the respondent to select multiple answer choices and the questions react differently to Marketplace qualification logic, referred to as the logical operator in Marketplace.
While single punch qualifications use "IF IS" logic, multi-punch qualifications use "IF IS AT LEAST" and "IF IS NOT ONLY" logic. Reference the below example.
Click add qualification.
Select the logical operator.
Select "OR" if targeting respondents who meet at least one of the conditions selected. In the example below, respondents who select at least Rocky Road OR Chocolate will qualify. A respondent who selects Rocky Road and Cherry Vanilla will qualify.
Select "AND" if targeting respondents who must meet all conditions selected. In the example below, respondents must select both Chocolate AND Rocky Road to qualify. A respondent who only selects Rocky Road or only selects Chocolate would not qualify. Respondents who select Rocky Road, Chocolate, and another answer option would qualify for the study.
Select "IS NOT" if targeting respondents who do not select a specific condition.
The multi-punch qualifications use "IS NOT AT LEAST" logic.
In the example below, respondents are not allowed to select Chocolate. A respondent who selects Chocolate and Vanilla will be terminated. The only respondents allowed to pass will be respondents who select anything but Chocolate.
Receiving multi-punch values from the Lucid Marketplace
When receiving multi-punch qualification values from the Marketplace, the variable string uses "1" and "0" to represent the answer options. 1 represents "true" and 0 represents "false." The "1s" and "0s" will be in the order that the options were listed.
With using the example above, if the respondent selects Chocolate, the variable string would be "&Favorite_ice_cream=10000." Chocolate was the first answer option and was assigned the variable of "1" since it was true.
Since the respondent did not select any of the other options, they were assigned a variable of "0" since they were false.
As another example, if the respondent selects Chocolate and Rocky Road, the variable string would be "10100." Chocolate and Rocky Road, listed first and third respectively, were assigned the variable of "1" because they were true. Vanilla, Cherry Vanilla, and None of the Above were assigned the variable of "0" because they were false.