Product release notes: March 31 2025

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Release notes are a monthly roundup of the new features, enhancements, and API updates to Marketplace demand and supply products, Lucid Measurement, and new products and solutions.

Prodege and bitburst brand consolidation

Supplier Prodege will no longer be available within the Lucid Marketplace, legacy Cint integrations, and Cint Exchange. Prodege’s sub-brands (or consumer brands) including Swagbucks, MyPoints, InboxDollars, InboxPounds, Daily Rewards, and ClixSense will be accessible through the supplier Bitburst, which also serves as Prodege's proprietary survey yield management solution. Please update your allocations accordingly. These changes are in effect starting May 1, 2025.

Cint Exchange

Q1 qualifications update: live April 30th, 2025 [action required]

To improve targeting on the Marketplace, we have updated the profile library (aka Standard Qualifications Library).

Changes will be live and ready to use on the Marketplace and via API by April 30th, 2025.

See the Q1 qualification updates: live April 30, 2025 for a list of updates and new qualifications.

Please review your live surveys and question mappings to ensure targeting remains accurate. See standard qualifications to reference the details of the complete library.

If you have any questions about these updated qualifications, reach out to your Cint account team or support@cint.com.

Manage your supply blends and maximize your productivity on Cint Exchange.

Respondent ID exclusions

Gain more control over who sees your survey by automatically excluding individual respondents from your target group.

Additional benefits

  • Increase accuracy by preventing specific respondents from participating

  • Prevent duplicates and increase target group ROI

How do you use it?

Enter the respondent IDs you wish to exclude directly in your target group settings:

  • Exclude respondents from any project.

  • Exclude respondents based on received completes, screen-outs, quota full or over-quota responses.

  • Add bulk respondent ID exclusions to target groups

See the respondent exclusions FAQs for more information.

Decrease time to insights by easily searching for profiling questions across target groups.

Additional benefits

  • Increase efficiency with global standardized profiles and by reusing proprietary questions

  • Increase accuracy by selecting questions that best meet research needs

How can you use it?

  • Search and choose from a library of profiling questions that are global (**Cint**-created) or account-level (designed by you).

  • Apply profiling questions to a target group.

  • Group conditions and interlock global and account-level profiles.

See the search for profiling questions FAQ for more information.

Save profiles and conditions to account templates

Decrease time to insights by creating and re-using profiling templates in any target group and managing them with ease.

Additional benefits

  • Increase efficiency when drafting target groups

  • Increase target group accuracy

  • Simplify the management of profiling templates

How can you use it?

Create a template from an existing or a new target group:

  1. Save non-interlocked profiling and conditions information as a profiling template.

  2. Apply your template to any target group.

  3. Rename or delete a template from the templates management page.

See the creating, saving, and managing profiling templates FAQ for more information.

Apply a rate card CPI boost

Incentivize respondents to take your survey

Additional benefits

  • Attract niche audiences

  • Increase completion rates for long or complex surveys

  • Reduce response time for urgent projects

How can you use it?

  • Boost your CPI by a desired amount and apply it to your entire rate card.

  • Set max CPI to control your budget.

New currencies

Launch target groups in Swedish Krona, Turkish Lira, South African Rand, and Chinese Yuan Renminbi currencies.

Migrating to the Cint Exchange

Your account team will be in touch to discuss the details of your migration journey. Check out the Cint Exchange FAQ to learn more about the new platform.

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Suppliers

Change to exclusions for feed and match

Termination code 132 for exclusions will now be expanded to include panelist IDs from all legacy platforms. This means that if a panelist has been previously blocked on one of our other platforms, that ID will be blocked on the Cint Exchange.

Respondent outcomes v2 [coming soon]

Improve visibility of respondent and buyer behavior by appending additional data points.

Integrate with the latest version of respondent outcomes to:

  • Gain visibility of the respondent workflow by allowing the omission of survey ID.

  • Gain a greater understanding of who is buying your audience.

We would love for you to test our latest respondent outcomes endpoint. If you’re interested in participating in the beta, please contact your partner success manager or integration consultant.

Lucid MeasurementMeasurement

New country-language options available

Now deliver brand lift surveys in Malaysia-Malay and Vietnam-Vietnamese. Our global expansion allows you to measure the impact of your campaigns, no matter where they are running.

See the impact measurement FAQ for more information.

AI insights in powerpoint wrap up report [coming soon]

Your PowerPoint wrap-up report is getting smarter! Each PowerPoint report exported from Lucid Measurement by Cint will soon include an executive summary slide with AI-generated insights on the top lift results from the campaign. This saves you time to find the best data cuts across your campaign and gives you easy talking points to report back to your key stakeholders.

Training & certification

Become the resident expert on your team with our product certification program [reminder]

Take a deep dive into Cint products with an interactive certification program. Become the resident expert on your team with this free program which can be completed in just over an hour.

Navigate to the certification programs using in-app help “?” or register on the Cint website.