The Feed integration report helps suppliers monitor the performance of their survey feed integration against the Cint average — covering monetization (revenue per click, revenue per interview, total revenue), conversion, and volume (entrants, completes). It's designed to help you spot underperformance early and see exactly where respondents are dropping off.
You can access this report from the left-hand navigation under Reports > Feed integration.
Tabs
Below the page title, four tabs organize the report into distinct views:
Summary: The default view. Shows top-line monetization, conversion, and volume metrics for your overall feed integration.
Prescreener performance: A dedicated view for analyzing performance within the prescreener stage of the respondent journey.
Buyer survey performance: A dedicated view for analyzing performance once respondents reach the buyer's survey.
Definitions: A reference page defining each metric used throughout the report.
This article focuses on the Summary tab, however the general layout is similar.
Filters
A row of filter controls sits below the tabs, letting you scope the report to a specific slice of your data. Each filter appears as a button; click it to open a dropdown and make a selection. An active filter displays its current value as a pill next to the filter name.
Account: Filters the report to a specific supplier account.
Supplier: Filters the report to a specific supplier entity.
Country: Filters the report to activity within a specific country.
Exchange type: Filters by exchange type (e.g., Open Exchange vs. other exchange types available on the platform).
Filters can be combined to narrow the report down.
Date range selector
In the top-right corner, a toggle lets you choose the time window the report covers:
6 months: Shows trended data across the last six months.
14 days: Shows trended data across the last 14 days, useful for spotting short-term shifts.
The selected option is highlighted in purple. Changing this selector updates every chart on the page.
Shared chart elements
The following options are available for each chart:
Info icon (ⓘ) next to each chart title: Explains how that metric is calculated.
Show table toggle: Displays a data table view beneath the chart.
Three dot menu (⋮): Select to download the raw data in a csv format.
Summary tab—Charts
The Summary tab presents a series of stacked chart sections, each following a consistent layout. Every chart shows the performance plotted against the Cint average over the selected date range.
Available charts:
Revenue per click: Your average revenue earned per click, trended over time, compared to the Cint average.
System conversion: The percentage of clicks that convert into completes within the system, trended over time, compared to the Cint average.
Completes: The total number of completed interviews over the period. Includes Total and By country sub-tabs.
Total: Shows the aggregate trend across all countries combined (the default view).
By country: Breaks the same metric out by individual country, letting you see which markets are contributing most to your total volume.
Revenue per interview: Your average revenue earned per completed interview, trended over time.
Entrants: The total number of respondents who entered your feed over the period. Includes Total and By country sub-tabs.
Total: Shows the aggregate trend across all countries combined (the default view).
By country: Breaks the same metric out by individual country, letting you see which markets are contributing most to your total volume.
Revenue: Your total revenue generated over the period, trended over time.
Prescreener performance tab—Charts
This is a dedicated view for analyzing performance within the prescreener stage of the respondent journey.
Survey entry rate: Shows the percentage of respondents entering the prescreener who successfully make it into the survey, trended monthly and compared against the Cint average.
Security terminations: Shows the percentage of respondents terminated for security-related reasons, broken down by sub-reason (e.g., invalid traffic, duplicate cookie, respondent quality score, concurrent session attempt, straight-line termination, blocked PID, signature check, duplicate IP) as a stacked bar per month.
Qualification terminations: Shows the percentage of respondents terminated for failing to qualify for the survey, split into Standard Term and Custom Term, displayed as stacked monthly bars.
Over-quota terminations: Shows the percentage of respondents terminated because a quota had already been filled, split into Survey Quota and Survey Closed.
Survey group terminations: Shows the percentage of respondents terminated due to duplicate detection at the survey-group level, split into Duplicate IP – Survey Group and Duplicate PID – Survey Group.
Other terminations: Shows the percentage of respondents terminated for miscellaneous reasons, such as drop-off, lack of GDPR consent, or reaching a survey limit.
Buyer survey performance tab
A dedicated view for analyzing performance once respondents reach the buyer's survey.
Buyer survey conversion: Shows the percentage of respondents who complete the buyer's survey after entering it, trended monthly and compared against the Cint average.
Buyer survey security terminations: Shows the percentage of respondents terminated within the buyer survey for security-related reasons, broken down by sub-reason as a stacked/color-coded monthly trend.
Buyer survey over-quota terminations: Shows the percentage of respondents terminated within the buyer survey because a quota had already been filled, trended monthly.
Buyer survey drops: Shows the percentage of respondents who exit or abandon the buyer survey before completing it, trended monthly.
Other buyer survey terminations: Shows the percentage of respondents terminated within the buyer survey for miscellaneous reasons not captured by the other categories, trended monthly.
Definitions tab
See the Definitions tab within Supply for an up to date list of terms, definitions, and their corresponding response codes.