Cint is continuously evolving its data matching criteria to help you monetize your audience. Cint is issuing new requirements for suppliers to include identity data on their entry links to improve data matching for returning panelists, reduce term rates, and facilitate migration to the Cint Exchange. These requirements will vary depending on your integration. Please refer to the requirements below to determine the necessary updates for your integration setup.
Requirements
Marketplace partners integrated with YourSurveys:
Pass the user ID and email address used in your YourSurveys integration, along with the MAID (if not already provided).
Refer to the Data Requirements for Marketplace Suppliers using YourSurveys article for implementation details.
Marketplace partners integrated with Cint Panel API:
Pass the user ID and hashed email address used in your Cint Panel API integration, along with the MAID (if not already provided).
Refer to the Data Requirements for Marketplace Suppliers using Cint Panel API article for implementation details.
Marketplace only partners
Pass in MAIDs and hashed emails.
Refer to the Working with Lucid Measurement article for implementation details.
If you have further questions related to these requirements, please contact a member of your Account Team.